Counseling & Psychological Services Rack Card

Creative Direction & Design While working with CAPS I noticed the pieces they were using for Orientation, pieces that shared general information about their department, were overloaded with information to the point where it was overwhelming to read. I proposed creating a rack card with condensed information that would be friendlier to the eye while still getting their important information across. They gave me the green-light to create this piece and allowed me to choose which information I thought was important to share. For the design, I kept it consistent with UWF’s branding since this was a piece being handed out to new students.